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Five Emerging Trends That Could Change Our Online Lives
Aug
The way we live online is changing rapidly. Artificial intelligence (AI), virtual reality, and innovations like blockchain—a type of digital record of transactions—are poised to transform the online world, influencing everything from social media to how people and businesses monetize their creativity.
If you’re confused by the pace of change, here’s what you need to know about five trends that are just starting to make a significant impact.
1. Artificial generative intelligence
Artificial intelligence and the more specific field of machine learning (where software gets better at performing a task with experience) are already being used to personalize recommendations we get when we shop online, in digital assistants like Alexa, and for automatic text translation. Applications of this technology include it will probably only increaseThere are some creative uses of AI by businesses that could indicate how people will employ this technology in the future.
A well-known example is the ChatGPT chatbot, based on artificial intelligence. Microsoft recently invested $10 billion (£8.2 billion) in the chatbot’s parent company showing how seriously these online tools are taken.
Some journalists saw this as the beginning “AI War” between Microsoft and Google. The latter company was incorporating artificial intelligence into your search engine to improve the quality of the answers people receive. Jasper.ai is another creative employ of AI. This online service generates written content for blogs, social media posts, and lists.
Meanwhile, Meta, the company that owns Facebook, is working on AI-powered software that can generate a video based on a text message, such as “teddy bear painting a portrait”. This is considered the next step up from online tools that generate images from text, such as GIVE HER AND Stable diffusion.
Read more: ChatGPT Chatbot Impresses People with Its Writing Skills, Expert Explains Why It’s So Impressive
2. Metaverse
This “metaworld” aims to make the online world more like the real one by using Virtual reality (VR) headsets. Instead of interacting with a 2D social media profile, you put on a VR headset to be represented by avatar in a 3D virtual world. Your avatar could communicate with others in a space modeled after the real world. Online stores could take the form of virtual 3D spaces, so customers could browse them in the same way they would in their everyday lives.
A recent wave of advanced VR headsets could assist facilitate the metaverse. They could include advanced features like eye tracking—which could make interactions with 3D worlds more immediate and realistic—and facial expression detectionwhich would ensure that 3D avatars reflect the behavior of their users. Apple and Qualcomm are developing recent VR headsets that could hit the market in 2023, but details of their features remain a secret.
Youtube AND Finish both are building libraries 360 degree video and computer-generated images, objects, and backgrounds that can be used to build the 3D environments your avatar will explore in these virtual worlds.
Read more: What is the Metaverse and what can we do in it?
3. Digital certificates
Owners of 360-degree videos and computer-generated landscapes intended for employ in the metaverse will want to sell their digital creations. To prevent unauthorized employ, a type of token called an NFT could equip these pieces of digital content with certificates of authenticity and ownership.
These non-fungible tokens allow people to buy and sell content with confidence, which is increasingly happening with the employ of cryptocurrency. In 2022, YouTube, Facebook, Instagram, and Twitter introduced NFTs to their user and advertiser bases. Visa AND MasterCard also made it possible to purchase NFTs using credit and debit cards.
Despite the recent NFT market decline, Nasdaq US Stock Exchange Forecasts suggest that tokens could perform well in 2023.
Read more: NFTs in the Art World: Revolution or Scam?
4. Blockchain
A type of digital record or register, called Blockchain can assist maintain people’s private networks online, providing them with a protected space free from trolls, bullies, and scams. Permission to view information can be constrained to a compact number of people, and the record of activity provided by the blockchain cannot be changed. This means that any unauthorized activity on the network is immediately tracked.
Environmental Protection Agency
And because the information is stored on a network of computers rather than on a single server, it is harder to hack. An example of a recent type of online community that could employ blockchain is DAO (Decentralized Autonomous Organization)These networks rejected the top-down management practiced elsewhere in favor of a more democratic form of governance without central authority.
A social media platform called Mastodon has a lot in common with DAOs. It was recently in the news when over a million users fled Twitter to this platform after Elon Musk took over the company.
Read more: Cryptocurrency-funded groups, called DAOs, are becoming charities – here are some things to watch out for
5. “Influencers at Work”
Companies have noticed the rise of social media influencers and are adopting their approach to reach their target audiences. They’re using what’s called the employee advocate, or “workfluencer.” Companies have realized that employee social media profiles and posts can communicate the brand better than corporate accounts.
When thoughtful, employee social media posts can seem much more genuine to other users than corporate PR. People have become more truthful about their daily work lives, rather than creating stories only about milestones and professional achievements.
Organizations will likely develop procedures to encourage teams and employees to communicate and disseminate materials on behalf of the company.
Read more: LinkedIn turns 20: How a recent breed of influencer is changing the face of the business networking giant
