Engaging history of marijuana as a health product

The product from cannabis CBD has been hailed “Wonday Drug of our age”offering potential health benefits without high. From juices and coffee to truffles and ice cream, CBD products flooded the market for consumers looking for answers to health problems from fear to insomnia.

But with CBD products in Great Britain and the EU, at the end “Novel Foods” Regulations instead of pharmaceutical standards they are not subjected to as strict safety and quality control as medicines. The UK toxicology committee even marked potential health threats, such as hepatic injuryDriving the Food Standards Agency to spend Safety tips.

Regulatory gaps and health fears reflect today’s turnover from the 19th century, when hemp products were commercialized by the food industry.

In the 1830s William Brooke O’ShaughnessyThe Irish doctor discovered that marijuana was effective in the treatment of muscle and stomach contractions. French psychiatrist Jacques-Joseph Moreau Later he examined his potential for mental illness. This led to many nineteenth-century doctors to support marijuana as a medicine.

It wasn’t a long time before patent medicine producers began to utilize marijuana as a common ingredient in their formulas. But soon marijuana was not only in pharmacies – she was in food.

Surprisingly, this change was not caused by the food industry, but the free church environment in Sweden as part of efforts to combat tuberculosis – the main cause of death in all social classes At that time in the country.

Paul Petter Waldenström, the leader of the Swedish Covenant of the Mission, wrote a letter to Svenska Morgonbladet about a woman cured of tuberculosis by Klei from a house made of hemp, rye flour and milk. His support helped to popularize medicine and many began to create their own “Waldenström Gruel”how happened.

Sensing the business opportunity, entrepreneur J. Barthelson developed a powdered commercial version with elegant French marijuana. He conditioned him as a dietary medicine for tuberculosis, chest disease and low energy. As demand increased, competitors quickly jumped on fashion, using a tactic of fear to convince consumers that they were exposing their lives without it.

Maltos-Cannabis growth and fall

The most striking cannabis product comes from the Red Cross technical factory. Their “health drink”, Maltos-Cannabis, was a mixture of Maltose and marijuana sold both as nutritious and delicious, especially when mixed with cocoa.

With an aggressive advertising campaign, the company almost came down 290,000 sec Year (about 775,000 pounds of up-to-date money), opening factories in Chicago, Helsinki, Brussels and Utrecht.

Particularly dramatic advertising presented the gloomy reaper escaping from the featherlight of science, shining from the lighthouse. Meanwhile, the mother and daughter triumphantly raised their shoulders, symbolizing the victory over death thanks to Maltos-Cannabis. Slandline boldly stated that the product had a “large future”.

However, the questions associated his ID. The newspapers debated whether the product was a breakthrough, or “Pure fraud product”. While some critics called the madness a “epidemic”, others argued that coffee was more harmful – at that time a heated topic in the parliament of Sweden.

In response, Red Cross published a semi -page overthrow signed by his managers, defending the credibility of the product. But skepticism continued. After various lawsuits and growing fears about its effectiveness and safety, the sale of Maltos-Cannabis began to fall. In the 1930s, the product completely disappeared.

History repeats itself?

The nineteenth-century commercial cannabis market was able to develop due to the lack of marketing regulations for both food and pharmaceutical products. Manufacturers freely advertised their products, using pseudo-scientific claims and marketing with Masaws-Strategie, which we see today in the flourishing CBD industry.

This is because CBD is “borderline” The product, existing in the regulatory gray zone, which allows the flourishing of marketing strategies without demanding supervision. As in the past, brands utilize consumers’ health fears with the promises of the revolution in the field of biological renewal. The most disturbing is that people influencing social media are used To support CBD, making it particularly attractive to younger recipients.

With the global CBD market with a value $ 19 billion In 2023 and it was expected that it would escalate by 16% annually to 2030, looking back at a broader, problematic history of commercial marijuana should serve as a warning story.